Why Exhibit?

Trade Conference Exhibition
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Africa has lately shown itself as an economic powerhouse being the home to 4 of the top 10 fastest growing economies in the world with Ethiopia and Rwanda taking the top 2 leads globally. The four countries in this list including Ivory Coast and Tanzania are economies largely reliant on Agricultural contribution to their Gross Domestic Product (GDP) or the main economic activity for the larger population. Agriculture is undoubtedly a fundamental pillar to Africa’s future. In fact, the World Bank estimates that Africa´s food market could hit $1 trillion by 2030. Considering that the continent has most of the world’s arable land and more than half of its population is employed in the sector, with a little support Africa’s agricultural sector is at the verge of a revolution. Despite the potential, Africa is still producing too little quality food to even feed its population alone at the moment.

Africa’s agricultural potential is huge. Despite the challenges these countries face, there is a need to redefine the food market both locally and internationally. With a continuous demand and increase in Africa’s export and import both regionally and internationally, food quality assessment and safety should get a huge priority. The governments need to start equipping themselves with the updated requirements and provide the necessary support to both local and international companies supporting the need to ensure safe and quality. This will in turn positively contribute to their individual economies and highly accelerate the trillion-dollar potential and even beyond.